作业帮英语翻译不要翻译工具的,IntroductionAll organizations face an external b
来源：学生作业帮 编辑：作业帮 分类：英语作业 时间：2024/05/16 15:34:29
英语翻译
不要翻译工具的,
Introduction
All organizations face an external business environment that constantly changes.Sometimes these changes are slight eg minor amendments to regulations or a new firm entering the market as a 'small player'.At other times,however,changes in the environment may have important consequences for an organisation eg new technologies,changing consumer tastes or a merger between two large competitors.
Changes in the business environment create both opportunities and threats to an organisation's strategic development,and the organisation cannot risk remaining static.It must monitor its environment continually in order to:
build the business
develop strategic capabilities that move the organisation forward
improve the ways in which it creates products and develops new and existing markets with a view to offering its customers better service.
Amway is an interesting example of a company that reviews its strategic capabilities and uses this review to develop its products and markets.More than 450 products carry the Amway name in the areas of nutrition,health,beauty and home.Amway also has a range of products that include other well known branded goods.The company also offers a variety of third party services.
Amway is different from the more traditional distribution channels in that the business has developed through direct selling.Amway has over three million Independent Business Owners (IBOs) worldwide.IBOs deal directly with Clients,build up personal relationships and deliver direct to Clients' homes.IBOs are highly motivated,selling to people they know or meet.The personal contact and care that they provide is an important element in direct selling.IBOs are self-employed and can introduce others to the business,and so form their own sales network.
This case study illustrates how Amway,after analysing its business operations and performance,moved its business forward by choosing an appropriate marketing strategy.It demonstrates the connection between Amway's own strategies and the defining matrix of strategies developed by Ansoff in his article 'Strategies for Diversification' published by the Harvard Business Review in 1957.
不要翻译工具的,
Introduction
All organizations face an external business environment that constantly changes.Sometimes these changes are slight eg minor amendments to regulations or a new firm entering the market as a 'small player'.At other times,however,changes in the environment may have important consequences for an organisation eg new technologies,changing consumer tastes or a merger between two large competitors.
Changes in the business environment create both opportunities and threats to an organisation's strategic development,and the organisation cannot risk remaining static.It must monitor its environment continually in order to:
build the business
develop strategic capabilities that move the organisation forward
improve the ways in which it creates products and develops new and existing markets with a view to offering its customers better service.
Amway is an interesting example of a company that reviews its strategic capabilities and uses this review to develop its products and markets.More than 450 products carry the Amway name in the areas of nutrition,health,beauty and home.Amway also has a range of products that include other well known branded goods.The company also offers a variety of third party services.
Amway is different from the more traditional distribution channels in that the business has developed through direct selling.Amway has over three million Independent Business Owners (IBOs) worldwide.IBOs deal directly with Clients,build up personal relationships and deliver direct to Clients' homes.IBOs are highly motivated,selling to people they know or meet.The personal contact and care that they provide is an important element in direct selling.IBOs are self-employed and can introduce others to the business,and so form their own sales network.
This case study illustrates how Amway,after analysing its business operations and performance,moved its business forward by choosing an appropriate marketing strategy.It demonstrates the connection between Amway's own strategies and the defining matrix of strategies developed by Ansoff in his article 'Strategies for Diversification' published by the Harvard Business Review in 1957.
导言
所有组织都面临外部经营环境的不断变化.有时这些变化都是轻微的如小的修订,在法律允许的情况下一个新的公司进入市场作为一个'小玩家' .在其他时候,环境的变化可能有重要的后果,任何组织和新技术,改变消费者的口味或合并两个大竞争对手.变革中的营商环境,创造机会和威胁对于一个组织的战略发展计划,以及组织仍不能风险其余静.它必须监测其环境不断以便：
建立业务
发展战略的能力,这一举动组织前进
更好的办法,它的产品与开发新的市场和现有市场,以期为客户提供更好的服务.
安利是一个很有趣的例子,该公司审查其战略能力,并利用这项检讨工作,以发展其产品和市场.450多个产品进行了安利的名字在营养,保健,美容及家庭.安利也有一个产品种类繁多,包括其他知名品牌商品.该公司还提供了多种不同的第三方服务.
安利不同,从比较传统的分销渠道,在该企业已通过直销.安利有300万个以上的独立企业主（ ibos ）世界各地.ibos直接处理与客户,建立个人关系,并直接交付给客户的家中.ibos性都很高,卖的人,他们知道或满足.个人接触和关怀,他们不仅是一个重要的因素,直接销售.ibos是自雇人士,并能引进其他业务等,形成自己的销售网络.
本案例研究说明了安利后,以分析其业务经营和业绩,提出其业务的发展选择合适的营销策略.它展现了联系安利自己的策略和定位矩阵的战略制定ansoff在他的文章'多样化战略'出版的哈佛商业评论,在1957年.
所有组织都面临外部经营环境的不断变化.有时这些变化都是轻微的如小的修订,在法律允许的情况下一个新的公司进入市场作为一个'小玩家' .在其他时候,环境的变化可能有重要的后果,任何组织和新技术,改变消费者的口味或合并两个大竞争对手.变革中的营商环境,创造机会和威胁对于一个组织的战略发展计划,以及组织仍不能风险其余静.它必须监测其环境不断以便：
建立业务
发展战略的能力,这一举动组织前进
更好的办法,它的产品与开发新的市场和现有市场,以期为客户提供更好的服务.
安利是一个很有趣的例子,该公司审查其战略能力,并利用这项检讨工作,以发展其产品和市场.450多个产品进行了安利的名字在营养,保健,美容及家庭.安利也有一个产品种类繁多,包括其他知名品牌商品.该公司还提供了多种不同的第三方服务.
安利不同,从比较传统的分销渠道,在该企业已通过直销.安利有300万个以上的独立企业主（ ibos ）世界各地.ibos直接处理与客户,建立个人关系,并直接交付给客户的家中.ibos性都很高,卖的人,他们知道或满足.个人接触和关怀,他们不仅是一个重要的因素,直接销售.ibos是自雇人士,并能引进其他业务等,形成自己的销售网络.
本案例研究说明了安利后,以分析其业务经营和业绩,提出其业务的发展选择合适的营销策略.它展现了联系安利自己的策略和定位矩阵的战略制定ansoff在他的文章'多样化战略'出版的哈佛商业评论,在1957年.