作业帮 > 综合 > 作业

大神帮帮忙把这段文字翻译成英文吧!

来源:学生作业帮 编辑:作业帮 分类:综合作业 时间:2024/05/16 16:47:53
大神帮帮忙把这段文字翻译成英文吧!
伴随着互联网的飞速发展,网络进入了WEB2.0时代。与WEB1.0相比WEB2.0更注重用户之间的互相作用,融入了交流、分享、互动等更多人性化的元素。具有革命性社交媒体应运而生,凭借其相互性、海量性、及时性颠覆了传统媒体。社交媒体的出现,使消费者从原来单一的信息接收者转变成可以原创、转发信息的发布者,从而构成了巨大的消费者关系网。这此基础上,社交媒体和社交媒体营销产生了新的营销和传播方式。众多企业与商家开始选择利用社交媒体进行品牌形象维护、产品推广营销。
星巴克在社交媒体参与度和社交媒体营销方面有上佳的表现,其利用多个平台,并把社交媒体营销作为主要的商业与营销策略,建立一个真正融入消费者生活的品牌形象。本文希望通过对星巴克社交媒体营销手段进行研究,总结出商家应如何利用社交媒体建立良好的品牌形象和争取销售的突破。
Along with the rapid development of Internet, network has entered a web era. Compared with "web users pay more attention to the interaction between the, into the communication and interaction between the share and more humanistic elements. Revolutionary social media arises at the historic moment, with its mutual, huge amounts of timeliness, overturns the traditional media. The emergence of social media, make consumers from the original single information receiver can transform into original, publishers to forward information, thus constituted enormous consumer networks. Based on this, social media and social media marketing the new way of marketing and communications. Many enterprises and businesses begin to choose to use social media for brand image maintenance, product marketing.
Starbucks' participation in social media and social media marketing has good performance, the use of multiple platforms, and social media marketing as the main business and marketing strategy, establish a truly integrated into the brand image of the consumer life. This paper hope through to the starbucks social media marketing tools for research, summed up the business should be how to use social media to establish a good brand image and win sales breakthrough.