英语翻译As suggested in the literature,theeffect of sales promot

来源：学生作业帮编辑：作业帮分类：英语作业时间：2024/05/10 12:44:52

英语翻译
As suggested in the literature,theeffect of sales promotions on brand equity differs according to the type ofpromotional tool used.Monetary promotions (i.e.,price discounts) have anegative influence on perceived quality whereas non-monetary promotions (i.e.,gifts) have a positive effect on perceived quality and brand associations.Despite the fact that monetary promotions have a non-significant impact onbrand associations,these results are interesting.
Finally,findings indicate that brandequity dimensions inter-relate.Brand awareness has a positive influence onperceived quality and brand associations,which in turn influence brandloyalty.Contrary to predictions,perceived quality has a small but negativeinfluence on brand loyalty.This finding indicates that,consistent withprevious studies (e.g.,Bravo et al.,2007),quality is not a guarantee of a successfulbrand.
辛苦了,有些单词可能连在一块了,分开就好,
不要直接在线翻译，自己还没笨到这个地步，

人工翻译,请审阅
正如文献中阐明的,促销对品牌资产的影响根据所用促销手段的类型而有所不同.货币性促销（即价格折让）对感知质量产生负面影响,而非货币性促销（即礼品）对感知质量和品牌关联度产生正面的影响.尽管货币促销对品牌关联度有非显著的影响,但这些结果是有意义的.
最后,研究发现表明,品牌资产维度内在相关.品牌意识对感知质量和品牌关联度有正面影响,从而又影响到品牌的忠诚度.与预测相反,感知质量对品牌忠诚度有微小而负面的影响.这一发现表明,与以往的研究（例如,Bravo等人,2007年）相符,品质并不是一个成功品牌的保证.

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