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[50分] 谁能帮我翻译下 [在线等] 谢谢~

来源:学生作业帮 编辑:作业帮 分类:英语作业 时间:2024/05/17 23:08:28
[50分] 谁能帮我翻译下 [在线等] 谢谢~
在全球软饮料行业,百事可乐和可口可乐始终引领着这一行业的潮流,这两大饮料巨头在互相竞争的过程中实现了各自的不断壮大 它们彼此间在战略战术上无不针锋相对,在品牌博弈过程中不断完善自己、超越自己 本文着重分析其独具特色的广告策略 在经济的全球化进程中,必然导致广告的跨文化传播,通过对两大饮料公司广告策略的异同,以大红大紫的明星广告、朝气蓬勃的运动广告、令人回味的本土化广告、卓有成效的POP广告这四个不同的广告策略进行对比,分析与探讨两大巨头公司如何吸引消费者眼球,如何奋起直追,如何用新策略战胜对方,又如何在最后各自取得了不同凡响的效果,本文并从消费者心理来看广告,一步步揭示这两大饮料巨头的成功奥秘.
[中译英~] 翻译软件 不通顺的...谢谢......
人工翻译.供参考.
In the global industry of soft drink,Pepsi-Cola and Coca-Cola are always fashion leaders of this field .These two giants of dink industry,whose strategies are tit for tat,are advancing in the process of mutual competition continuously,and improving and surpassing themselves in the game playing of brands.The article focus on the unique advertisement of strategies,which is bound to cause trans-cultural spread of advertisements in the globalization process.Through the comparison toward similarities and differences between strategies of these two drink companies,ranging from advertisement s made of pop stars,advertisements of vigorous exercise,and advertisements in nature of native feature,to advertisements proved to be efficient,this article analyzes and discusses how these two giants enterprises attracting consumers,how these two surpass each others,and how they both achieve extraordinary achievements eventually.Also,the article reveals secrets of great succeeds this two giants gained from the point of view concerning consumer psychology.