谁有英语小文?（急）谁有英语小文?中速2分钟读完的那种.最好有关奥运的

谁有英语小文?（急）
谁有英语小文?中速2分钟读完的那种.
最好有关奥运的

下面就是有关奥运的两篇文章.第一篇文章主要阐述奥运会会给
我们带来什么好处,第二篇文章重点描述奥运会的标识(中国印)的含义,属于说明
文.两篇文章字数较多,但均是核心词句,请根据你的爱好进行取舍.
1. What the Beijing 2008 Summer Olympics will bring to us? 2008北京奥
运会将给我们带来什么?
The Olympic Games offers a way for man to surpass himself, and the
essence of the Games lies in the spirit of competition and sense of
honour. We have a lot of slogans - the Green Olympics, the Humanist
Olympics, and the High-Technology Olympics. The event definitely conforms
to the core values of mankind, and expresses our Chinese determination to
merge with the rest of the world.
The 2008 Summer Olympic Games in Beijing is such a good chance for us
to introduce Chinese food to the whole world. China is one of the
countries in the world known for its rich culinary culture, but it seems
many foreign epicureans only know the tip of the Chinese cuisine iceberg.
We are duty bound to make Chinese food delicious in any language.
The Olympics Games will be a good opportunity to promote the spirit
of teamwork among children. I strongly feel that in recent years children
have become more and more "individual-conscious" while lacking team
spirit in their school lives. Teachers are trying to design various games
and activities in middle school to foster a spirit of "united to achieve
a goal," as it is vital for one's success when he or she grows up. But
none of the games we designed can compare with power of the Olympic
Games. By then, the children now in middle school will be the main force
of volunteers and thus they can feel how important the united spirit is
in such a big international event. (249 words)
2. Beijing 2008 Olympic logo 2008奥运标识
The emblem, officially entitled "Chinese Seal - Dancing Beijing", has
a single Chinese character on a traditional red Chinese seal. The words
"Beijing 2008" are written with a Chinese brush below it. The figure in
the logo resembles a runner or dancer and the Chinese character "jing"
which means "capital".
The image carries the message that today's China is not only a nation
with a long and glorious history, but also one full of modern dynamics.
Dancing Beijing is a journey to the future, the emblem for China
moving towards the 2008 Olympic Games. It represents the heart of an
ancient culture embracing the modern world, the spirit of a people moving
towards a new destiny. It captures the soul of a city in transformation
and its motion conveys a message of hope, joy, and unity.
Dancing Beijing is a symbol of the city's promise to make the Games a
success and to be unlike any the world has known. The Chinese seal of
Dancing Beijing is a promise rooted in honour and trust, character and
truth.
Dancing Beijing is the city's signature. The ancient art of
calligraphy expresses the grace and character of the Chinese and the
charm and beauty of their traditions. The image of Beijing's Olympics,
inspired by the ancient figure for Beijing, turns the citysintosa dancing
athlete in the graceful sweep of the calligrapher's hand.
Dancing Beijing is the colour of China. Red is the most significant
colour in Chinese culture's symbol of luck, of celebration and of new
beginnings. The depth of its meaning equals the depth of its beauty.
Dancing Beijing represents the spirit of the individual. It is the
symbol for every Olympian, every performer, every volunteer and every
spectator. Arms flung wide, it invites all people and the world to share
in the city's history, beauty, energy, and its future.
Dancing Beijing is in the form of the dragon, the ancient symbol of
Chinese culture that has both beauty and majesty. It symbolizes a binding
of the fire and light of the Chinese people, the power to the promise.
Dancing Beijing is an invitation, a hand extended in welcome to
China's celebration. The Games are held in the hope of uniting humanity
as never before. They are a gesture of friendship and hope that the
community of nations will unite in peace through sport. (393 words)
(五)中国品牌专题
中国入世之后,中国的经济一直是国内外关注的一个焦点.国外的产品如何进
入中国,国内的产品如何走向世界,这是人们关注的一个重大问题.民族品牌如何
立足于世界之林?在这个专题中,我给大家所提供的文章是有关于中国品牌如何能
够走向世界.我们也衷心地希望更多的中国品牌能像海尔一样为民族争光.
1. How can Chinese Brands go global? 中国品牌如何走向国际?
How can Chinese national brands get established in the international
market-place?
No one would doubt the importance of valuable brands and the
impression such brands make on the buying public. That is why consumers
are prepared to pay more money for products that have a reliable name.
When the difference in quality among various products or services becomes
less differentiated, what distinguishes a product from others is the
brand.
How can Chinese brands find their waysintosthe international market?
First, control over Chinese firms by foreign brands must be removed. A
brand strategy could be deemed an anti-control strategy. Since original
equipment manufacturing form a great barriers between foreign consumers
and Chinese manufacturers, Chinese manufacturers have no brand for their
own products and thus can accumulate no brand loyalty even if the
products they produced are widely sold.
Second, Chinese manufacturers need to develop the key technology for
their brand and own the property rights to that technology. A good
example is the CDMA (code-division multiple-access) technology used for
mobile phones. The patent fees charged to Chinese manufacturers have been
a heavy burden and added to the cost of CDMA phone handsets, thus
limiting the growth of CDMA use in China. Without a self-owned brand,
Chinese manufacturers will need to copy technology from other
manufacturers and therefore they will not have the momentum to take the
lead in technology innovation.
Third, Chinese manufacturers need to have their own brand strategy.
Without their own brands and without promotion of those brands, Chinese
manufacturers will have no idea what consumers in other countries really
want. Therefore, they will be unaware of how to promote their products in
those overseas markets.
In conclusion, turning a brand strategysintosreality is totally
different from thinking about a strategy. Yet, when Chinese manufacturers
start to think about strategy, they have already made the first very
important step forward to achieve the goal of establishing an
international brand. (312 words)
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